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02.09.2020 | Tracker

Top 50 Pharma Tracker: HCPs discuss AstraZeneca more than Gilead for first time since pandemic

By CREATION.co

Discover what healthcare professionals (HCPs) think about pharmaceutical products and their manufacturers, as it happens, through CREATION.co’s tracking updates. How are HCPs responding to drug launch news? How are HCPs talking about or engaging with the Top 50 pharma companies on social media? Each week CREATION.co’s tracking updates bring you the latest insights from the conversation of HCPs across the globe discussing these topics and more.

August’s Top 50 Pharmaceutical Companies mentioned by HCPs on Twitter

Septmeber
Rank
August
Rank
Company NameTotal
Mentions
Account
mentions
Account
retweets
Number of
accounts
mentioned
11AstraZeneca5,8891,085329
24Pfizer2,48098410511
33Johnson & Johnson2,2741,12524816
46GSK1,2464181009
58Sanofi82045017814
67Roche692198713
72Gilead61797122
816Lilly542193184
99AbbVie502442546
1010Novartis4693235512
115Bayer4279743
1212Merck & co321203265
1315Novo Nordisk256227646
1417Boehringer248216448
1520Regeneron192000
1611Abbott18218493
1718BMS14498212
1814Otsuka1421101
1921Amgen130102185
2019Teva10431143
2126Fresenius7960273
2213Biogen6631121
2322Takeda5947213
2438Astellas594134
2525Mylan531051
2624Merck KGaA5133114
2740Ipsen4742151
2827Allergan46000
2929Grifols34000
3037UCB33542
3134Servier31731
3235Daiichi-Sankyo29522
3331Vertex282801
3423Bausch26601
3528Eisai26000
3632CSL242212
3730Chugai20000
3836Sun17901
3933Menarini14831
4039Alexion9802
4138Aurobindo3000
4241Mitsubishi tanabe pharma1000
4343Sumitomo dainippon1000
5042Endo0000
5050Meiji0000
5050Yunnan baiyao0000
5050Ono0000
5050Shanghai0000
5050Jiangsu hengrui0000
5050Sino0000

August’s insights from HCPs mentioning Top 50 Pharmaceutical Companies

The five pharmaceutical companies that were mentioned the most by HCPs on Twitter during August 2020 were AstraZeneca, Gilead, Johnson and Johnson (J&J), Pfizer, and Abbott.

Top 50 Pharma discussed online

After 5 months at the top of this list, Gilead was displaced by AstraZeneca as the most mentioned top 50 pharmaceutical company by HCPs online, largely as a result of discussions about AstraZeneca’s COVID-19 vaccine candidate in collaboration with the University of Oxford. This was an international conversation as Mexico and Argentina were announced as two of the countries to produce the vaccine.

Despite this, the price of Gilead’s COVID-19 treatment, remdesivir, remained a controversial hot topic among HCPs online.

 

Top 50 Pharma discussed online

The share of conversation covering COVID-19 declined by 10% from last month, down to 33% of the overall monthly volume. Outside of the virus conversation, key stories arose in the multiple myeloma (MM) space as GSK’s MM treatment, BLENREP, was approved by the FDA and positive results from Janssen’s GRIFFIN trial for newly diagnosed MM were released. One HCP in the US celebrated the daratumumab combination as her new standard of care.

Emerging as the 5th most mentioned pharmaceutical company by HCPs this month, the news around Abbott’s COVID-19 rapid antigen test receiving emergency-use FDA authorisation surfaced in two of the most shared external links:

  1. Abbott press release of FDA emergency-use authorisation for rapid antigen test and ramping production.
  2. Report of Biogen conference likely causing 20,000 COVID-19 cases in the Boston area.
  3. News article on Abbott’s rapid test emergency authorisation.

CREATION.co continues to analyse online HCP conversation on a variety of topics including virtual congress, healthcare changes since the pandemic, product development and therapy area specific insights.

To stay up to date, you can sign up to CREATION.co’s monthly eJournal.

  • In August 2020, CREATION Pinpoint® identified 10,945 healthcare professional (HCP) authored tweets from 5,882 individual HCPs mentioning a top-50 pharmaceutical company (according to revenue). 
  • Data for this research was analysed from the online Twitter conversations of HCPs in all languages mentioning a Top 50 pharmaceutical company between August 1st and August 31st 2020.
  • Unless otherwise specified, mentions of a company are not limited to its Twitter account(s).
  • In some cases, a tweet may mention more than one company account (eg. @abbottnews and @abbottglobal) – this only counts as one Company Mention but two Account Mentions.
  • The Number of Twitter Accounts Mentioned only include those accounts mentioned by HCPs.
  •  Johnson & Johnson was included as a whole, encompassing its pharmaceutical subsidiary, Janssen. In August, 598 of these posts mentioned Janssen.

The Top 50 Pharma tracker archive

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CREATION.co

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