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01.12.2021 | Tracker

Top 50 Pharma Tracker: HCPs discuss trial data of Pfizer’s COVID-19 booster vaccine and oral treatment

CREATION Team photo of Marketing Assistant Chawanzi Chintu By Francesca Gan and Chawanzi Chintu

Discover what healthcare professionals (HCPs) think about pharmaceutical products and their manufacturers, as it happens, through CREATION.co’s tracking updates. How are HCPs responding to drug launch news? How are HCPs talking about or engaging with the Top 50 pharma companies on social media? Each week, CREATION.co’s tracking updates bring you the latest insights from the conversation of HCPs across the globe discussing these topics and more.

The Top 50 Pharmaceutical Companies mentioned by HCPs on Twitter

November
Rank
October
Rank
Company
Name
Total
Mentions
Account
Mentions
Account
Retweets
11Pfizer26,9052,065106
22Johnson & Johnson3,00852297
33AstraZeneca2,64137537
44Merck & Co674529122
55GSK63126838
68Roche50116461
712Abbott49245216
89Sanofi34624359
910Novo Nordisk34129324
106Novartis32923253
1114Bayer2979116
127Regeneron296606
1311Gilead Sciences24010010
1415AbbVie2366013
1519BMS23220110
1616Biogen210762
1718Boehringer Ingelheim15613739
1822Amgen1461216
1920Takeda11910618
2021Otsuka11430
2117Lilly98556
2213Fresenius815011
2328Allergan7950
2424Ipsen64605
2525Merck KGaA483918
2626Teva464019
2733Servier42344
2829UCB423411
2923Mylan3950
3036Chugai3733
3131Daiichi Sankyo32175
3227Vertex32270
3335Astellas29162
3434Menarini27246
3532CSL22226
3630Bausch1941
3737Eisai1230
3839Alexion12100
3940Grifols1100
4038Sun820
4150Mitsubishi Tanabe Pharma111
4241Aurobindo100
5050Jiangsu Hengrui000
5050Ono000
5050Endo000
5050Meiji000
5050Yunnan Baiyao000
5050Sino000
5050Shanghai000
5042Sumitomo Dainippon000

The latest insights from HCPs mentioning the Top 50 Pharmaceutical Companies

The five pharmaceutical companies that were mentioned the most by healthcare professionals (HCPs) on Twitter during November 2021 were Pfizer, Johnson & Johnson (J&J), AstraZeneca, Merck & Co and GSK.

Image showing most mentioned pharmaceutical companies by HCPs in november 2021

COVID-19 news, especially regarding the vaccine, drove conversations about the Top 50 Pharmaceutical companies in November. Pfizer, as in previous months, remained at the top of discussions this month, with conversations ranging from positive mentions of the high efficacy of their vaccine in five to 11-year-olds to emerging concerns of data integrity issues found in Pfizer vaccine trials. Pfizer received five times as many mentions as the next company (Johnson & Johnson).

The most shared links by HCPs were about the efficacy and safety of the use of Pfizer’s vaccine in children:

  1.  Study results produced by Pfizer on the effectiveness and safety of their booster jab.
  2. An Article on the evaluation of the BNT162b2 Covid-19 vaccine on children aged 5-11.
  3. A BMJ article regarding data integrity issues in Pfizer’s vaccine trial.

Image showing trial results related to COVID-19 about Top 50 Pharma November 2021

COVID-19 made up 63% of the conversations from HCPs about Top 50 Pharmaceutical companies. Drivers were trial results from Pfizer’s oral antiviral treatment for COVID-19 and also their COVID-19 booster vaccine.

Beyond the COVID-19 conversation, HCPs discussed misinformation related to Pfizer’s CEO, Albert Bourla, who was falsely reported to have been arrested.

CREATION.co continues to analyse online HCP conversation on a variety of topics including virtual congress, healthcare changes since the pandemic, product development and therapy area specific insights.

To stay up to date, you can sign up to CREATION.co’s monthly eJournal.

Methodology:

  • In November 2021, CREATION Pinpoint® identified 35,443 healthcare professional (HCP) authored tweets from 12,301 individual HCPs mentioning a Top 50 Pharmaceutical company (according to revenue). 
  • Data for this research was analysed from the online Twitter conversations of HCPs in all languages mentioning a Top 50 Pharmaceutical company between November 1st and November 30th 2021.
  • Unless otherwise specified, mentions of a company are not limited to its Twitter account(s).
  • In some cases, a tweet may mention more than one company account (e.g. @abbottnews and @abbottglobal) – this only counts as one Company Mention and Account Mention.
  • Johnson & Johnson was included as a whole, encompassing its pharmaceutical subsidiary, Janssen. In November 1,179 of these posts mentioned Janssen.

View the latest and archived top 50 trackers here

View all articles >

Meet the Authors

Francesca Gan

Fran analyses the unprompted online conversations of healthcare professionals to produce actionable insights for clients. Her background in legal research provides a solid foundation in critical thinking and enables a well rounded approach to her data research.

Fran has a keen interest in netball and is a big follower of the New Zealand domestic netball league. She is also a lover of board games and card games, especially ones that involve shouting!

CREATION Team photo of Marketing Assistant Chawanzi Chintu

Chawanzi Chintu

As a Marketing assistant,Chawanzi has a passion for creativity and forward-thinking. With a background in media and communications these skills goes hand in hand when it comes to thinking of new and innovative ways to facilitate various marketing processes.

In her free time, Chawanzi balances her time taking care of her cat, pebbles and relaxing with a hydrating face mask.

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