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05.06.2020 | Tracker

Top 50 Pharma Tracker: HCPs track Pharma Covid-19 developments online

By CREATION.co

Discover what healthcare professionals (HCPs) think about pharmaceutical products and their manufacturers, as it happens, through CREATION.co’s tracking updates. How are HCPs responding to drug launch news? How are HCPs talking about or engaging with the Top 50 pharma companies on social media? Each week CREATION.co’s tracking updates bring you the latest insights from the conversation of HCPs across the globe discussing these topics and more.

May’s Top 50 Pharmaceutical Companies mentioned by HCPs on Twitter, in relation to COVID-19

May
rank
April
rank
Company nameTotal
mentions
Account
mentions
Account
retweets
Number of
accounts
mentioned
11Gilead1,283162211
26Roche59692235
34Johnson & Johnson*48338220717
48Pfizer459165406
53Sanofi4401364412
67AstraZeneca397123194
72GSK371155486
85Novartis15491308
914Novo Nordisk8988165
1012Merck & co8657264
1120Takeda716173
1210Bayer482073
1325Menarini4739201
149Abbott4644172
1515Lilly392332
1616Biogen39401
1713Teva3331132
1818Boehringer332782
1917Amgen3026145
2019Fresenius251183
2111Regenero20701
2221BMS201171
2327AbbVie17802
2423CSL161172
2534Grifols12000
2630Vertex111101
2729Merck KGaA10902
2826Mylan9000
2931UCB8221
3039Eisai7000
3122Daiichi-Sankyo6632
3243Sun5000
3332Ipsen4321
3438Servier4101
3524Astellas3301
3635Allergan3000
3728Bausch2000
3841Otsuka2000
3933Alexion1101
4036Mallinckrodt1000
4137Celgene1000
4240Stada arzneimittel1202
4342Chugai0000
5050Shire**0000
5050Ferring0000
5050Sumitomo dainippon0000
5050Jiangsu hengrui0000
5050Endo0000
5050Mitsubishi tanabe pharma0000
5050Sino0000

May’s insights from HCPs mentioning the Top 50 Pharmaceutical Companies, in relation to COVID-19

In May 2020, the five pharmaceutical companies that were mentioned the most by HCPs relating to Covid-19 on Twitter were Gilead, Roche, Johnson and Johnson (J&J), Pfizer and Sanofi.

Top 50 Pharma discussed online

For a third month, Gilead was the most mentioned pharmaceutical company relating to Covid-19. Its treatment candidate, remdesivir, was discussed in over 70% of posts as HCPs reacted to the FDA’s emergency authorisation and associated data at the beginning of the month. Following this news and Gilead’s donation of their supply of the product to the US government, HCPs shared their experiences of the supply chain.

Other key drivers in the conversation were Pfizer’s collaborative vaccine candidate and Roche’s FDA emergency-approved antibody test kit. HCPs were positively anticipating these developments, willing their respective success.

On average, HCPs use a company’s Twitter handle in around 40% of these posts. In the top 15 most mentioned companies, Novo Nordisk, Abbott, Takeda and Menarini (who jumped 12 ranks since last month) proportionally received the most mentions with an account tag this month.

The conversation online has increased since the beginning of 2020, due to the Covid-19 pandemic. CREATION.co continues to track this online discussion and recently ran two webinars sharing advice for health communicators in government, NGOs and pharmaceutical companies during the pandemic:

The Top 50 Pharma tracker archive

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CREATION.co

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