17.04.2008 | Article

Knowing your customer will give you the edge

Customer relationship management (CRM) has seen great advances in recent years, as have...

By Paul Grant

17.04.2008 | Article

Radio 1 leads the way with social networking

Whilst walking home yesterday I recieved an email to my mobile from the BBC's Radio 1...

By Ben Dwyer

16.04.2008 | Article

Strategy Audit improves RoI for leading law firm

How do you know if your website or e-marketing activities are really achieving a return...

By Daniel Ghinn

15.04.2008 | Article

Why should strategy be independent?

A few days ago, a gentleman knocked on the door of my house and, when I answered it...

By Daniel Ghinn

13.04.2008 | Article

Newspapers: on the verge of extinction?

I recently heard The Guardian News & Media's Managing Director Tim Brooks claim he was in...

By Daniel Ghinn

12.03.2008 | Article

Strategy before design

Website designers often experience a seemingly easy, yet impossible challenge.

By Ben Dwyer

12.03.2008 | Article

Teen-tools’ in business and government

There are so many emerging social networking tools for the integrated citizen of the future

By Paul Grant

12.03.2008 | Article

All media is ‘social’

If you have heard a lot of talk about 'social media' that is because it is a niche type...

By Paul Grant

12.03.2008 | Article

Interactive strategy must change over time

Once upon a time a little website known as 'Friends Reunited' swept the world with the...

By Paul Grant

12.03.2008 | Article

Improving interactive effectiveness

As the Internet has become a part of everyday life for millions across the globe, an increas

By Daniel Ghinn

12.03.2008 | Article

Consumer brand improves email targeting

A leading international consumer brand approached us for advice about a regular monthly inte

By Daniel Ghinn

12.03.2008 | Article

User research informs education website

A global brand owner and one of the world's largest businesses asked us to help them improve

By Daniel Ghinn

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