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White Paper: A 360º View of HCP Opinions on NOACs

How to leverage integrated data in private and public healthcare professional social networks to develop market research insights

In today’s connected digital world, healthcare professionals (HCPs) are taking advantage of new ways to collaborate and learn, leveraging social media in public networks and private, doctors-only environments.
A recent study by CREATION in partnership with SERMO illustrates the power of data available from HCP online conversations and Drug Ratings as a source for market research insights.

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