eBook: 101 ways to transform your pharma brand strategy

101 Ways to Transform Your Pharmaceutical Brand Strategy by Learning From Healthcare Professionals in Social Media is the definitive conversation-starter for your brand team, packed with ideas and tactics that are already being used by some of the world’s most innovative healthcare brands to make sure that the right message gets to the right customers at just the right time.

The book includes more than 101 ways to use insights from conversations among healthcare professionals in public social media to transform your strategy.

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