On-demand Webinar:360˚ View of HCP Opinions

How To Leverage Integrated Data In Private And Public Healthcare Professional Social Networks To Develop Market Research Insights

As the behaviours of healthcare professionals (HCPs) are changing in the digital age, some pharmaceutical companies are adapting their tactics by learning from customers’ online conversations.

Access to HCPs’ online conversations in private and public networks enables innovative brand teams to produce insight-led customer engagement. This webinar will help you understand and utilise the different HCP trends and behaviours seen on public and private networks.

In the webinar you will discover:

  • What’s the difference between a public and private network?
  • How do doctors’ activities and behaviours vary in the two settings?
  • What can pharmaceutical leaders learn from comparing doctor conversations?
  • Which HCP specialties are the most active online in public and private networks?
  • How can you improve your HCP strategy through learning from their online conversations?

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Frequently asked questions

Yes, we would be happy to hear from you about any suggestions you may have regarding future webinar topics.

In our webinars we share bespoke research, and anonymised case studies of our client work due to our work with global pharmaceutical companies being under strict NDA agreements.

CREATION webinars are currently run on Zoom. If you are unable to use Zoom due to a company policy or firewall please email us at [email protected] and we can arrange a presentation of the webinar on Microsoft Teams or an available platform.

Yes, we regularly run webinars focused on a specific pharmaceutical company and their particular business objectives, often partnering with an employee from that organisation.

If your link is not working, or you have any issue accessing the live or recorded webinar you can email us at [email protected] and we will help you as soon as possible.

Yes, currently our webinar recording links can be shared with fellow pharma colleagues however, we would ask they are not shared with agencies or those unable to register for the webinar.

To get in touch with the webinar speakers you can email us at [email protected] and our team will connect you with the respective speaker. During the webinar the speaker will also likely include their contact or LinkedIn details.

Questions shared on CREATION webinars can be submitted as private messages to the panellists and hosts. The question & answer (Q&A) feature for webinars allows attendees to privately or publicly ask questions during the webinar, for the panellists, and hosts to answer.

Yes, you will automatically be muted on the webinar, and will not be able to unmute yourself, to allow everyone on the call to hear the webinar clearly.