08.07.2026 | Article
Why understanding digital HCP opinion is becoming a strategic capability
By Daniel Ghinn
09.06.2026 | Article
Understanding the purposes each platform serves, is essential for anyone working with DOLs
By Bernard Groen
06.05.2026 | Article
Revisit the breast oncology space with us using DOL Finder 2.0...
By Alex Brogan
25.03.2026 | Article
Somewhere online, a patient is sharing their experience after starting medication...
By Bernard Groen
19.02.2026 | Article
In the age of social media, influence extends beyond borders...
By Jessica Fernandes
19.02.2026 | Article
Digital channels have become central to professional discourse, peer-to-peer exchange and...
By Bernard Groen
09.02.2026 | Whitepaper
Explore the power of peer impact in Digital Opinion Leader selection.
By Daniel Ghinn
20.11.2025 | Whitepaper
Key questions to consider when selecting Digital Opinion Leaders.
04.11.2024 | Whitepaper
Exploring the role of HCP social media intelligence in blockbuster drug launches.
31.05.2024 | Whitepaper
Analysing the conversation of eHCPs at the forefront of cancer clinical trials and treatment
29.04.2024 | Whitepaper
As the internet continues to thrive and grow, more and more healthcare professionals
By Daniel Ghinn
27.11.2023 | Whitepaper
Never before seen insights from HCPs' online conversations in RSV
26.08.2026 | Webinars
See the latest features including AI overviews and data from X, Instagram and Bluesky
On-Demand | Webinars
Stop guessing what HCPs think, and who is shaping opinion
On-Demand | Webinars
Be among the first to see HCP Horizon in action..
On-Demand | Webinars
What Online HCP Conversations in Lung Cancer Tell Us About 2026
On-Demand | Webinars
This webinar demonstrates how to bring DOL activation into your launch strategy.
On-Demand | Webinars
This webinar is useful for pharmaceutical leaders who understand the concept of a DOL.
12.05.2025 | Article
We analysed 2,956 posts discussing respiratory diseases by 966 HCPs.
By Doménica Carpio
22.04.2025 | Article
Tracker: Ozempic approval, Super Bowl ad and Monday Night IBD all hits for HCPs
By Aman Jandu
17.03.2025 | Article
CREATION.co identified 8,501 HCP mentions on social media of launches and approvals.
By Jessica Fernandes
07.02.2025 | Article
Throughout October-December 2024, CREATION Pinpoint® tracked the conversations of UK online
By Doménica Carpio
16.01.2025 | Article
Tracker: HCPs celebrate a successful quarter for oncology and obesity treatments
By Aman Jandu
22.11.2024 | Article
Discover which drug approvals HCPs are talking about online.
By Jessica Fernandes
20.05.2024 | Pharma 101
Listening to HCPs provides deeper understanding and improved stakeholder relationships
By Jamie Doggett
07.03.2023 | Pharma 101
HCP insights are valuable throughout the drug approval process...
12.11.2022 | Pharma 101
#MedTwitter is an open source medical community. Find out what medical twitter is and why.
29.10.2022 | Pharma 101
Social media is a great resource for healthcare professionals (HCPs) where they can share...
15.10.2022 | Pharma 101
Medical influencers are not only important sources of information but are also crucial...
27.09.2022 | Pharma 101
Medical misinformation or ‘fake news’ is not a new phenomenon...
15.11.2024 | Podcast
Listen to Katie King on the Better Listening for Better Health Podcast.
By Daniel Ghinn
22.10.2024 | Podcast
Listen to Prof. Partha Karr on the Better Listening for Better Health Podcast.
By Daniel Ghinn
03.10.2024 | Podcast
Colorectal surgeon Professor Richard Brady on the Better Listening for Better Health Podcast
By Daniel Ghinn
30.08.2024 | Podcast
Dr Amar Puttanna on the Better Listening for Better Health Podcast. Listen today!
By Daniel Ghinn
16.08.2024 | Podcast
Listen now! The Dr Shaalan Beg episode in our podcast hosted by Daniel Ghinn
By Daniel Ghinn
02.08.2024 | Podcast
It’s here today! The Dr Kevin Fernando episode in our podcast hosted by Daniel Ghinn
By Daniel Ghinn