28.06.2024 | Article
At the 84th annual ADA Congress, obesity got HCPs talking online
During ADA 2024, HCPs posted over 1,500 times about a range of diabetic-related diseases.
By Cameron Bassindale
28.05.2024 | Article
#EnhertuEmergency: HCPs in the UK call for NHS access to Enhertu for…
HCPs overwhelmingly negative about Enhertu’s rejection in the UK
By Cameron Bassindale
On-Demand | Webinars
How to stand out in IBD.
Hear what HCPs working in IBD are saying and how it will help you cut through the noise
By Cameron Bassindale and Bernard Groen
15.03.2024 | Article
How market specific eHCP digital behaviours can inform your health communications
Looking at the differences and similarities between online EU and US HCPs
By Cameron Bassindale
24.01.2024 | Article
Respiratory tracker: Positive results of the HARMONIE trial buoy eHCP hopes for…
Bringing you the latest insights into eHCP respiratory related conversations online
By Cameron Bassindale
21.12.2023 | Article
Respiratory tracker: eHCPs in the UK were quick to respond to news…
Bringing you the latest insights into eHCPs respiratory related conversations online
By Cameron Bassindale
24.11.2023 | Article
eHCPs are overwhelmingly against charging for the use of X
eHCPs express their opposition towards Elon Musk's decision to begin charging X users
By Cameron Bassindale and Jamie Doggett
22.11.2023 | Article
Respiratory tracker: World COPD Day causes large spike in the online respiratory…
Bringing you the latest insights into eHCPs respiratory related conversations online
By Cameron Bassindale
On-Demand | Webinars
What to expect in 2024
The learnings from 2023 shaping innovations in pharma HCP engagement
By Daniel Ghinn and Cameron Bassindale
26.10.2023 | Article
The online behaviours of Japanese eHCPs are distinct
Looking at the online behaviour and peer interactions of Japanese HCPs on X (Twitter)
By Cameron Bassindale
22.10.2023 | Article
Respiratory tracker: HCPs highlight health inequalities and defend GPs’ asthma testing
In October 2023 we analysed 2,856 posts from 1,204 eHCPs.
By Cameron Bassindale
29.09.2023 | Article
GLP-1 agonists and SGLT2 inhibitors commanded the most attention from eHCPs globally
In T2D, 13 products have been mentioned more than 100 times by HCPs on social media
By Cameron Bassindale
27.09.2023 | Article
Healthcare professionals celebrate new data in diabetic kidney disease
In the lead up to ADA 2023, eHCPs discussed treatments and trials related to DKD
By Cameron Bassindale
21.09.2023 | Article
Respiratory tracker: NHS England’s #AskAboutAsthma got eHCPs talking in September
Bringing you the latest insights into online HCPs' respiratory disease related conversation
By Cameron Bassindale
19.09.2023 | Article
The social media impact of top-10 pharma’s CEOs
CREATION.co looks at the social media use of CEOs at the top 10 pharma companies
By Cameron Bassindale
12.06.2023 | Article
A day in the life of CREATION.co’s Winning Analyst Team – BHBIA…
The CREATION.co Insights Team is proud to have won BHBIA BOBI Award Analyst Team of the year
By Natalie Verghese and Cameron Bassindale