01.05.2023 | Tracker

Top 50 Pharma Tracker: eHCPs applaud pharma collaborating with one another

By Imma Tinat

Discover what healthcare professionals (HCPs) think about pharmaceutical products and their manufacturers, as it happens, through CREATION.co’s tracking updates. How are HCPs responding to drug launch news? How are HCPs talking about or engaging with the Top 50 pharma companies on social media? Each week, CREATION.co’s tracking updates bring you the latest insights from the conversation of HCPs across the globe discussing these topics and more.

The Top 50 Pharmaceutical Companies mentioned by HCPs on Twitter

April RankMarch RankCompany
Name
Total
Mentions
Account
Mentions
Account
Retweets
11Pfizer4,42749819
22Moderna2,129951
35AstraZeneca98530129
44Johnson & Johnson65817315
511Abbott47647011
67GSK39612431
716Merck & Co3141212
813Bayer2757912
99Roche26211345
1015Gilead Sciences2471011
1112Novartis2311615
128Sanofi21813437
133Lilly2021250
146Novo Nordisk1801234
1510AbbVie1591134
1617Biogen1581005
1714Takeda1201100
1824Otsuka107590
1918Eisai107850
2020Amgen85625
2122BMS74641
2221Boehringer Ingelheim63360
2326Astellas62500
2423Fresenius56214
2519Daiichi Sankyo53186
2625Stada4500
2735Servier423818
2828Vertex34330
2939Merck KGaA33239
3031Regeneron30193
3141Menarini282319
3230UCB20138
3336Bausch1940
3427Viatris1820
3532Organon1400
3634Jazz Pharmaceuticals1300
3729Teva972
3840Grifols810
3933Ipsen750
4038CSL770
4142Sun640
4242CSPC300
4237Alexion330
4444Kyowa Kirin200
4545Jiangsu Hengrui100
5050Aurobindo100
5050Endo000
5050Sino000
5050Shanghai000
5050Sumitomo Dainippon000

The latest insights from HCPs mentioning the Top 50 Pharmaceutical Companies

The five pharmaceutical companies that were mentioned the most by eHCPs on Twitter in April 2023 were Pfizer, Moderna, AstraZeneca, Johnson & Johnson and Abbott.

CREATION.co identified 10,580 eHCP mentions of pharmaceutical companies online in April 2023, decreasing by 17% from the previous month.

A chemist shared the news that Moderna and MSD’s collaborative vaccine against melanoma has been designated as a breakthrough therapy by the FDA. This garnered retweets from over 90 eHCPs on Twitter.

Roche and Eli Lilly received positive remarks from eHCPs on their collaboration for the early detection of Alzheimer’s. This gathered a lot of conversations around the disease with eHCPs sharing posts either creating awareness or simply discussing other treatment options for Alzheimer’s.

eHCPs discussed the benefits of tirzepatide, the “next-generation obesity drug” by Eli Lilly and shared results of the data from the SURMOUNT-2 study, showing efficacy.

https://twitter.com/DrBinks/status/1651947122554486787?ref_src=twsrc%5Etfw%7Ctwcamp%5Etweetembed%7Ctwterm%5E1651947122554486787%7Ctwgr%5Ea558507065898731e3c0872827b6caee3fe3959c%7Ctwcon%5Es1_&ref_url=https%3A%2F%2Fapp.brandwatch.com%2Fproject%2F1998270972%2Fdashboards%2F1421527

The top shared links by HCPs when mentioning a Top 50 pharma company discussed:

  1. YouTube video by an online news show discussing Bristol Myers Squibb’s product, Abilify.
  2. An online news article sharing information about a protest held against Gilead.
  3. An online newspaper about Fresenius promising two million to a former deputy if he obtained contracts from a hospital.

In April, eHCPs reacted positively to pharmaceutical companies coming together to collaborate and work towards a goal in providing treatments to different therapy areas.

CREATION.co continues to analyse online HCP conversation on a variety of topics including virtual congress, healthcare changes since the pandemic, product development and therapy area specific insights.

To stay up to date, you can sign up to CREATION.co’s monthly eJournal.

Methodology notes:

    • In April 2023, CREATION Pinpoint® identified 10,580  healthcare professional authored tweets from 4,419 individual HCPs mentioning a Top 50 Pharmaceutical company (according to revenue). 
    • Data for this research was analysed from the online Twitter conversations of HCPs in all languages mentioning a Top 50 Pharmaceutical company between 01 April and 30  April 2023.
  • Unless otherwise specified, mentions of a company are not limited to its Twitter account(s).
  • In some cases, a tweet may mention more than one company account (e.g. @abbottnews and @abbottglobal) – this only counts as one Company Mention and Account Mention.
  • Johnson & Johnson was included as a whole, encompassing its pharmaceutical subsidiary, Janssen. In April 2023, 211 of these posts mentioned Janssen.

 

Read the latest Top 50 Pharma tracker here

View all articles >

Meet the Author

Imma Tinat

Imma is passionate to make an impact in the health industry and with her background in Artificial intelligence, she is very meticulous with providing insights for clients through data analysis.

Imma is very family oriented and enjoys spending time and making beautiful memories with family and friends - especially if it involves engaging them in a game of charades.

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